Everyone talks about the metaverse today. From product launches to remote working locations, most enterprises are also showing a huge interest in the metaverse. In fact, for some businesses, the metaverse is just too big for them to ignore.
Today, businesses that are not showing any interest in the metaverse could find themselves losing out to their competitors who are making big moves in it. While Meta has been pushing the metaverse since last year, other tech companies are also highlighting their own versions of it and are investing heavily in them.
But how do businesses understand the value creation in the metaverse? Or rather, how can businesses make a profit from all their investments in it?