AMGI Studios has raised funding to make a non-fungible token (NFT) game and a metaverse that bridges Web3 and Hollywood.

The money comes from Yield Guild Games, Bitkraft Ventures, and Delphi Digital. The amount of the funding was not disclosed.

The animators behind the game are ex-Pixar and Disney. They’re making an NFT project called My Pet Hooligan as well as a mobile app Immi, which will allow players to create real-time animated characters.

The project promises to bring NFTs to life. The funding will be used to further build out AMGI’s the metaverse, the universe of virtual worlds that are all interconnected, like in novels such as Snow Crash and Ready Player One

AMGI is also creating a game The Rabbit Hole, a mixture of Grand Theft Auto and Zootopia. The company said it will promote “free, exciting and rebellious gameplay juxtaposed with high-quality animated characters.”

All three investors will also take advisory roles in AMGI, as the team builds out gameplay, in-game ecosystems, and in-game social structures.

AMGI said it is on a mission to combine proprietary technology with high-quality, character-driven animation to create a bridge between Hollywood and the Web3 ecosystem. NFTs use the blockchain to authenticate unique digital items, and Hollywood companies are using them to create rare digital collectibles. That doesn’t tell us exactly what kind of game or Hollywood connection exists here, but it offers clues.

The creative team includes artists and animators from Pixar, Disney and ILM. AMGI has developed a series of cutting-edge animation capabilities and technologies that will serve as fundamental infrastructure for the expansion of Web3.

In addition to AMGI’s recently launched mobile app Immi, with celebrity investors behind it including Marc Cuban, Tony Robbins, Pitbull, and Paris Hilton, The Rabbit Hole’s action-adventure metaverse game, is an iterative and open-world experience that sits in a wider Unreal 5 metaverse architecture being built by AMGI called Interloop.


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