Mickey Mouse is poised to venture into the metaverse.

Walt Disney CEO Bob Chapek said the entertainment conglomerate is preparing to make the technological leap into a virtual reality world first imagined by science fiction writers.

It is a popular destination these days, ever since Facebook CEO Mark Zuckerberg announced the future of his company would be devoted to creating a robust, three-dimensional environment where users’ digital avatars would work, hang out and pursue t ..

Other big companies, including game-makers Roblox Corp and Epic Games, and software giant Microsoft Corp, are working on their own metaverses. Disney’s plan was notably devoid of specifics, beyond dropping a buzzword that has animated Silicon Valley.

Chapek told investors Wednesday that entering this new digital frontier is consistent with Disney’s long history of technological innovation, dating back nearly a century to Steamboat Willie, the first cartoon to feature synchronized sound.

“Our efforts to date are merely a prologue to a time when we’ll be able to connect the physical and digital worlds even more closely, allowing for storytelling, without boundaries in our own Disney Metaverse,” Chapek said during Disney’s fourth-quarter earnings call.

Source: https://economictimes.indiatimes.com/tech/technology/disney-wants-to-become-the-happiest-place-in-the-metaverse/articleshow/87640278.cms

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