When Mark Zuckerberg announced the rebranding of Facebook to its new moniker Meta on Oct 28th, 2021, millions globally were captivated by his Pixar-style demonstration of how they envisioned the metaverse.
The presentation starts with the viewer virtually walking through an avant-garde glass apartment with full-length windows lined with various outfits, boxing gloves, a Roman legionary’s armor and a fencing suit. On the far end of the room stands a gargantuan astronomical telescope in the middle of a glass observatory.
The voice of Zuckerberg invites us to imagine a virtual re-creation of our physical home fitted with the most beautiful objects and scenery impossible in the physical realm. He can be seen swiping through an assortment of avatar outfits before being teleported to a meeting room in space with other colleagues, including the head of Meta’s hardware division, Andrew “Boz” Bosworth.
They are playing a casual game of poker in zero gravity while Zuckerberg picks up a holographic Whatsapp call from Naomi, cajoling him to check out an augmented reality 3D street art before sending that 3D art to their space room to interact with.