Yahoo has announced a series of Metaverse and nonfungible token- (NFT)-related activities in Hong Kong, a day after Meta Platforms outlined its own metaverse plans for the region.
Yahoo, a United States-based internet media company, revealed that it will host a series of virtual events and concerts for Hong Kong residents in the Decentraland metaverse.
According to Lorraine Cheung, head of audience of Yahoo Hong Kong, the company sees the Metaverse as an attractive alternative for Hong Kong residents looking to engage in social activities while pandemic restrictions remain in force. On June 9, a nationwide mandate was introduced requiring that a negative COVID-19 test be provided to enter all public venues such as bars and restaurants:
“We hope to use the Metaverse to connect people regardless of time and physical location.”
Yahoo will also launch an NFT exhibition called The Abyss of Kwun Tong, which will see local artists virtually recreate the historic neighborhood of Kwun Tong, which has been heavily impacted by redevelopment.
Creative producer Leung Ching-hsuan said that the goal of the NFT exhibition was to “retain humanity using technology.”